SouthernTier ConnectEd Conference 2025

In recent years, families’ expectations around school communication have changed drastically. Where once, many parents were satisfied with an occasional note from a teacher or email from a principal, many families now hold schools to the same standards of communication that they have grown to expect from the private sector. This talk will reveal SchoolCEO magazine’s newest research on What Parents Want and how you can make sure your communications are breaking through the noise.